| FMCG TRADING BUSINESS |
| One Stop Service Platform |
Introduction | One Stop Service Platform |
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We select brands and products that complement those currently in our product portfolio and with our extensive knowledge of local consumer behaviour, we are able to accurately assess the market potential of each product. The value added services that our platform provide brands, help increase the chances of success as well as reduce the potential headaches brand owners may otherwise endure.
We work hand-in-hand with our brands from the initial documentation stage through to the aftersales marketing and promotion of the products. Below is a diagram illustrating the tasks we perform to improve the chances of success for our brands. |
| Pre-Product Launch |
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- Market research and analysis
- Product recommendation and selection
- Mandatory formalities processing
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| Selling |
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- Increase sales volume and market size
- Merchandising support
- Key account management
- Credit control management
- Customer relation management
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| Value Added Services |
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- Packaging
- Custom clearance processing
- Public relation service
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| Marketing |
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- Post-launch market analysis
- Advertising and promotion
- Sales and market niches analysis
- Below-the-line marketing activities
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